THE FUTURE MARKETACADEMY
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School of Business

Event Production: larger shows, vendors and safety

What you'll be able to do
  • Build a production plan with roles, a cue-based run-of-show and a backwards schedule.
  • Compare vendors fairly and read a vendor agreement for the parts that matter.
  • Map the permits, approvals and lead times a larger event may need where you live (Toronto is the worked example).
  • Explain liability insurance in plain words and ask for the right certificate.
  • Write an emergency action plan and a crowd-safety plan for your site.
  • Brief, train and look after volunteers, including accessibility and alcohol-service duties.
  • Run show day from a command sheet and write an honest after-action report.
Words in this course 61Open the Vocabulary Hall
01

The production plan and your team

In simple words

A small party has one cook. A big show needs a kitchen with a head chef, a team for each job, and one clock everyone watches. Production is deciding who does what, and when.

Key facts
  • Before this course: Event Business: Plan, Sell Tickets, Find Sponsors (course 2.9), and before that Events: First Steps: plan a small event (course 2.9.1). We assume you can already write a one-page plan, a break-even number and a basic run-of-show. This course is about running something bigger, with vendors, permits and real safety duties.
  • Production means everything that makes the show physically happen: site, power, sound, staging, signs, food, security, first aid, volunteers and schedule.
  • A larger event usually splits work into areas with one named lead each, for example: site and build, vendors, volunteers, safety and first aid, guest services and accessibility, programme and talent, finance. One person can lead more than one area on a small show, but every area must have a name next to it.
  • A production schedule counts backwards from show day. It is longer than the run-of-show from course 2.9: it includes permit deadlines, vendor deliveries, rehearsals, load-in and load-out.
  • A cue-based run-of-show lists, for each moment: clock time, duration, what happens, who calls it, who is ready, and what the next cue is. A cue is a trigger such as "MC finishes welcome, lights up on stage".
  • Keep one master version of every plan. When it changes, send the new copy to every lead and tell them what changed.
  • Many permit lead times are measured in weeks or months (see Lesson 3), so permits come first in the schedule.
Example (production areas for a 600-person one-day show, practice only)
AreaLead's main questions
Site and buildWhere does everything go? What power and tents do we need?
VendorsWho is booked, what did we agree, when do they arrive?
Safety and first aidWhat are our exits, our first-aid points and our emergency plan?
VolunteersHow many, which jobs, which shifts, who briefs them?
Guest services and accessHow do people find us, enter and ask for help?
ProgrammeWho is on stage, for how long, and who calls each cue?
FinanceWhat is paid, what is owed, what is the cash plan?
Step by step
  1. List the areas your event needs, using the table as a starting point.
  2. Write one lead's name next to each area. If you must lead two areas, say so.
  3. Start a production schedule with the show day at the bottom and work backwards, adding the permit deadlines from Lesson 3 first.
  4. Add vendor deadlines (quote, contract, deposit, delivery) and volunteer deadlines (recruit, train, brief).
  5. Write a cue-based run-of-show with columns: Time, Length, What, Who calls it, Who is ready, Next cue.
  6. Pick where the master copy lives (one shared file) and who is allowed to change it.
  7. Check: every area has a lead, and every row of the run-of-show names a person who calls it.
Watch on YouTube
Creating a run of show: the basicsMeetingTomorrow · YouTube · youtube.com

Videos by other creators on YouTube, for reference. They are not made by or affiliated with The Future Market.

LESSON 01The production plan and your team
LESSON 01 / ANIMATED LESSON / AI VOICE00:00 / 01:00
Read the video script
[Host] "A bigger show is not a bigger party. It is a team with a plan."
[Text on screen: Areas, Leads, One schedule] "Split the work into areas. Give each area one named lead."
[Screen: a run-of-show with a column called Who calls it] "Every moment on the schedule has a clock time, a caller, and a next cue."
[Host] "One master copy. When it changes, everyone gets the new one."
Try it now

Draft your production areas with a lead for each, and the first ten rows of a cue-based run-of-show for a show you could really run.

ClaudeStuck? Copy a ready-made prompt for Claude

Copy this, open Claude, paste it, and Claude will walk you through the lesson step by step.

For a grown-up: Claude is for adults (18+). Copy this, paste it into Claude, and use the answer to explain the lesson to your child.

I'm learning "Event Production: larger shows, vendors and safety" on The Future Market. Lesson 1: "The production plan and your team".

What the lesson teaches:
- Before this course: Event Business: Plan, Sell Tickets, Find Sponsors (course 2.9), and before that Events: First Steps: plan a small event (course 2.9.1). We assume you can already write a one-page plan, a break-even number and a basic run-of-show. This course is about running something bigger, with vendors, permits and real safety duties.
- Production means everything that makes the show physically happen: site, power, sound, staging, signs, food, security, first aid, volunteers and schedule.
- A larger event usually splits work into areas with one named lead each, for example: site and build, vendors, volunteers, safety and first aid, guest services and accessibility, programme and talent, finance. One person can lead more than one area on a small show, but every area must have a name next to it.
- A production schedule counts backwards from show day. It is longer than the run-of-show from course 2.9: it includes permit deadlines, vendor deliveries, rehearsals, load-in and load-out.
- A cue-based run-of-show lists, for each moment: clock time, duration, what happens, who calls it, who is ready, and what the next cue is. A cue is a trigger such as "MC finishes welcome, lights up on stage".
- Keep one master version of every plan. When it changes, send the new copy to every lead and tell them what changed.
- Many permit lead times are measured in weeks or months (see Lesson 3), so permits come first in the schedule.

The exercise I'm working on:
Draft your production areas with a lead for each, and the first ten rows of a cue-based run-of-show for a show you could really run.

I'm stuck. Please:
1. Explain the main idea in plain, simple words with one everyday example.
2. Walk me through the exercise one small step at a time. Ask me what I've done so far before giving the next step.
3. Don't just give me the final answer. Help me do it myself, and check my work when I share it.
I'm a parent helping my child (about 8 years old) with a lesson called "The production plan and your team" from the course "Event Production: larger shows, vendors and safety".

Here's what the lesson says:
A small party has one cook. A big show needs a kitchen with a head chef, a team for each job, and one clock everyone watches. Production is deciding who does what, and when.

The activity:
Draft your production areas with a lead for each, and the first ten rows of a cue-based run-of-show for a show you could really run.

Please explain this so an 8-year-old understands: short sentences, a fun everyday example, and no hard words.
Then give me 3 simple questions I can ask my child to check they understood, and a way to do the activity together, one tiny step at a time.
Open Claude
Sources
My notes
02

Vendors: quotes, contracts and load-in

This lesson is part of full access: every course and every level for one payment.

03

Permits, approvals and lead times (Toronto example)

This lesson is part of full access: every course and every level for one payment.

04

Liability insurance, explained

This lesson is part of full access: every course and every level for one payment.

05

Crowd safety and the emergency action plan

This lesson is part of full access: every course and every level for one payment.

06

Volunteers, accessibility and alcohol on site

This lesson is part of full access: every course and every level for one payment.

07

Show day command and the after-action report

This lesson is part of full access: every course and every level for one payment.

++

Final project

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??

Quiz

  1. What does a cue-based run-of-show add to a simple schedule?

  2. Why compare what is included, not only price, in vendor quotes?

  3. What should each vendor have before working on your site?

  4. Why start a street-closure request early?

  5. What do local rules often say about tents and stages?

  6. Why check the minimum liability insurance a venue or city requires?

  7. What is an additional insured?

  8. Name three risks an emergency action plan should cover.

  9. Who must be present at a public event with an alcohol permit?

  10. What do accessible-events guides say about volunteers?

  11. What goes in an after-action report?

EX

Final exam

This lesson is part of full access: every course and every level for one payment.

CE

Certificate

This lesson is part of full access: every course and every level for one payment.