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School of Business

Import, Export & Small Trading Business

Step 7 of 11 in Business Hall

Next in your path: 2.27 Franchising: buying or starting a franchise

What you'll be able to do
  • Explain how a small trading business works: buy in one place, sell in another, and keep the difference after every cost.
  • Work out the full "landed cost" of a product before you order it.
  • Pick products and suppliers carefully, starting with samples and a small test order.
  • Read the basic trade terms (Incoterms) and find your product's HS code.
  • Choose safer ways to pay suppliers and get paid by buyers.
  • Find the official import and export rules for your country (the course links the Philippines, Canada, the USA, the UK, Australia, India and a few other countries).
Words in this course 50Open the Vocabulary Hall
01

How small trading works

In simple words

Trading is like buying a big bag of candy at the store and selling single candies at school. But you only win if the price you sell for covers the candy, the bus ride to the store, and the bag. In trading, the bus ride is shipping, and there are fees at the border too.

Key facts
  • A trading business makes money on the gap between what it pays for goods (plus every cost to get them to the customer) and what it sells them for. That gap is your gross margin.
  • Importing = bringing goods into your country to sell. Exporting = sending goods out of your country to a buyer abroad. Many small traders do one first, then both.
  • The number that matters most is landed cost: product price + shipping + insurance + duties and taxes + broker and handling fees + local delivery. If you only compare the supplier price to your selling price, you will underprice.
  • Common small-trader models: buy-and-resell (you hold stock), sourcing agent (you find suppliers for others for a fee), and selling local products to buyers abroad.
  • Big risks: goods arrive late or damaged, the product is not allowed in, the supplier is a scam, the exchange rate moves, or nobody buys.
Example (practice numbers, not real prices)
ItemUSD versionPHP version
200 phone stands at the factory40022,000
Shipping + insurance1307,000
Duties, taxes, broker fees (practice)905,000
Local delivery to you301,500
Landed cost total65035,500
Landed cost per unit3.25177.50

If you planned to sell at USD 4 (or PHP 220) each, your gross margin per unit is small once platform fees and returns are added. That is why you calculate first.

Step by step
  1. Pick one product you could import or export.
  2. Make a 6-row table: product price, shipping and insurance, duties and taxes, broker and handling, local delivery, total.
  3. Fill in what you know. Write "need quote" for what you do not.
  4. Add the rows to get the landed cost, then divide by the number of units.
  5. Compare with your planned selling price. Subtract platform fees and returns.
  6. Check: your landed cost includes more than the supplier price.
Watch on YouTube
How To Calculate Landed Cost (Step-by-Step Import Example)ImportLogic · YouTube · youtube.com

Videos by other creators on YouTube, for reference. They are not made by or affiliated with The Future Market.

LESSON 01How small trading works
LESSON 01 / ANIMATED LESSON / AI VOICE00:00 / 01:00
Read the video script
[Host] "Trading sounds simple. Buy cheap over there, sell here. But the supplier price is only the start."
[Text on screen: Product + Shipping + Insurance + Duties + Fees + Delivery = Landed cost] "Add every cost to get the goods into your customer's hands. That's your landed cost."
[Screen: spreadsheet, per-unit cost highlighted] "Divide by the number of units. Now you know your real cost per piece."
[Host] "If the selling price doesn't beat the landed cost by a healthy gap, don't order. Calculate first, buy second."
Try it now

Pick one product you think you could import or export. Make a 6-row table like the example above. Fill in what you know, and write "need quote" for anything you don't. You will fill in the blanks in Lessons 3 and 4.

ClaudeStuck? Copy a ready-made prompt for Claude

Copy this, open Claude, paste it, and Claude will walk you through the lesson step by step.

For a grown-up: Claude is for adults (18+). Copy this, paste it into Claude, and use the answer to explain the lesson to your child.

I'm learning "Import, Export & Small Trading Business" on The Future Market. Lesson 1: "How small trading works".

What the lesson teaches:
- A trading business makes money on the gap between what it pays for goods (plus every cost to get them to the customer) and what it sells them for. That gap is your gross margin.
- Importing = bringing goods into your country to sell. Exporting = sending goods out of your country to a buyer abroad. Many small traders do one first, then both.
- The number that matters most is landed cost: product price + shipping + insurance + duties and taxes + broker and handling fees + local delivery. If you only compare the supplier price to your selling price, you will underprice.
- Common small-trader models: buy-and-resell (you hold stock), sourcing agent (you find suppliers for others for a fee), and selling local products to buyers abroad.
- Big risks: goods arrive late or damaged, the product is not allowed in, the supplier is a scam, the exchange rate moves, or nobody buys.

The exercise I'm working on:
Pick one product you think you could import or export. Make a 6-row table like the example above. Fill in what you know, and write "need quote" for anything you don't. You will fill in the blanks in Lessons 3 and 4. ---

I'm stuck. Please:
1. Explain the main idea in plain, simple words with one everyday example.
2. Walk me through the exercise one small step at a time. Ask me what I've done so far before giving the next step.
3. Don't just give me the final answer. Help me do it myself, and check my work when I share it.
I'm a parent helping my child (about 8 years old) with a lesson called "How small trading works" from the course "Import, Export & Small Trading Business".

Here's what the lesson says:
Trading is like buying a big bag of candy at the store and selling single candies at school. But you only win if the price you sell for covers the candy, the bus ride to the store, and the bag. In trading, the bus ride is shipping, and there are fees at the border too.

The activity:
Pick one product you think you could import or export. Make a 6-row table like the example above. Fill in what you know, and write "need quote" for anything you don't. You will fill in the blanks in Lessons 3 and 4. ---

Please explain this so an 8-year-old understands: short sentences, a fun everyday example, and no hard words.
Then give me 3 simple questions I can ask my child to check they understood, and a way to do the activity together, one tiny step at a time.
Open Claude
My notes
02

Finding products and suppliers safely

This lesson is part of full access: every course and every level for one payment.

03

Trade terms (Incoterms) and shipping

This lesson is part of full access: every course and every level for one payment.

04

HS codes, duties and your real landed cost

This lesson is part of full access: every course and every level for one payment.

05

Paying suppliers and getting paid safely

This lesson is part of full access: every course and every level for one payment.

06

Rules where you live

This lesson is part of full access: every course and every level for one payment.

++

Final project

This lesson is part of full access: every course and every level for one payment.

??

Quiz

  1. What is landed cost?

  2. Who publishes the Incoterms rules, and what is the current version?

  3. How many Incoterms rules are there?

  4. Under DDP, who pays the import duties?

  5. How many digits of the HS code are shared worldwide?

  6. Which payment method is riskiest for an exporter?

  7. A supplier emails new bank details just before you pay. What do you do?

  8. What do commercial importers usually need?

  9. Where do you find which code or number is needed to import or export?

  10. Why order samples and a small test order first?

EX

Final exam

This lesson is part of full access: every course and every level for one payment.

CE

Certificate

This lesson is part of full access: every course and every level for one payment.