When Steve Jobs introduced the first iPhone at Macworld San Francisco on January 9, 2007, Apple presented it as three products in one: a mobile phone, a widescreen iPod and an internet communications device. One idea, three parts, easy to remember. (Mentioned as an example only; Apple is not affiliated with this course.)
One message, three points
If you tell a friend about your weekend, you don't list every minute. You pick the best parts. A presentation is the same: one big idea, and a few great reasons or stories that support it.
- Write your one-sentence message first: what should the class remember tomorrow? Example: "Our city should add more bike lanes because they're safer, cheaper and better for the air."
- Choose three main points to support it. Three is easy for you to remember and easy for listeners to follow.
- Know your audience (your classmates and teacher) and your rubric: time limit, required content, whether slides are needed, and how marks are given.
- Every fact you present needs a source, just like in an essay (see course 13.11). Put sources on your last slide or wherever your teacher asks.
- Read your assignment and your rubric. Write down the time limit and whether slides are needed.
- Write one sentence a classmate should remember tomorrow, such as Our city should add more bike lanes because they are safer, cheaper and better for the air.
- Write three supporting points under it on an index card.
- Find a source for each fact and write it on the card.
- Check your message against the audience: your classmates and teacher.
- Check: the card has one message, three points and sources, and you have not made a slide yet.
Videos by other creators on YouTube, for reference. They are not made by or affiliated with The Future Market.
Read the video script
[Host] "Before you open PowerPoint, write one sentence: what should the class remember tomorrow?"
[Text on screen: One message. Three points.] "Then pick three points that prove it."
[Screen: Apple's 2007 iPhone press release headline] "In 2007, Apple introduced the iPhone as three products in one. One idea, three parts."
[Host] "Three points are easy for you to remember and easy for them to follow."
For your next presentation, write your one-sentence message and three supporting points on an index card before you make a single slide.
ClaudeStuck? Copy a ready-made prompt for Claude
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For a grown-up: Claude is for adults (18+). Copy this, paste it into Claude, and use the answer to explain the lesson to your child.
I'm learning "Presenting in Class" on The Future Market. Lesson 1: "One message, three points". What the lesson teaches: - Write your one-sentence message first: what should the class remember tomorrow? Example: "Our city should add more bike lanes because they're safer, cheaper and better for the air." - Choose three main points to support it. Three is easy for you to remember and easy for listeners to follow. - Know your audience (your classmates and teacher) and your rubric: time limit, required content, whether slides are needed, and how marks are given. - Every fact you present needs a source, just like in an essay (see course 13.11). Put sources on your last slide or wherever your teacher asks. The exercise I'm working on: For your next presentation, write your one-sentence message and three supporting points on an index card before you make a single slide. I'm stuck. Please: 1. Explain the main idea in plain, simple words with one everyday example. 2. Walk me through the exercise one small step at a time. Ask me what I've done so far before giving the next step. 3. Don't just give me the final answer. Help me do it myself, and check my work when I share it.
I'm a parent helping my child (about 8 years old) with a lesson called "One message, three points" from the course "Presenting in Class". Here's what the lesson says: If you tell a friend about your weekend, you don't list every minute. You pick the best parts. A presentation is the same: one big idea, and a few great reasons or stories that support it. The activity: For your next presentation, write your one-sentence message and three supporting points on an index card before you make a single slide. Please explain this so an 8-year-old understands: short sentences, a fun everyday example, and no hard words. Then give me 3 simple questions I can ask my child to check they understood, and a way to do the activity together, one tiny step at a time.
Sources
- Apple Newsroom, Apple Reinvents the Phone with iPhone (January 9, 2007): www.apple.com/newsroom/2007/01/09Apple-Reinvents-the-Phone-with-iPhone
- Apple Newsroom, iPhone at ten: the revolution continues (2017): www.apple.com/newsroom/2017/01/iphone-at-ten-the-revolution-continues/
Structure: open, middle, close
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Slides that help, not hurt
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Timing and rehearsal
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Voice, eyes and body
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Nerves, questions and group presentations
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Final project
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Quiz
What should you write before making any slides?
A one-sentence message and three supporting points.
What three parts make up a strong opening?
Hook, message, preview.
Why shouldn't slides be full of text?
The audience reads instead of listening; you should be the storyteller.
What speaking rate does Microsoft say most audiences find easiest to follow?
100 to 165 words per minute.
About how many words is a 3-minute talk?
Roughly 300 to 495 words; around 400 is a good target.
What is a better choice than saying "um"?
A short pause.
Where is Speaker Coach in PowerPoint for Windows?
Slide Show > Rehearse with Coach.
How did Apple present the first iPhone in January 2007?
As three products in one: a phone, a widescreen iPod and an internet communications device.
What should you do when you don't know the answer to a question?
Say so honestly and offer to find out.
Final exam
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Certificate
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